Most companies are stuck using AI as an assistant. We build AI sales systems that answer every lead in minutes, follow up until they book, and revive the ones you gave up on. You get booked calls, not software.
The work our AI teammates take off your plate
The problem
Inbound interest goes cold before anyone follows up.
The same spreadsheet gets assembled by hand every Friday.
The CRM, the onboarding, the handoffs. All done by a person, if they remember.
Everyone knows AI could handle this. No one has time to set it up. That is the whole job.
How it works
We figure out where AI can actually move the needle for your team, and which build is worth doing first.
We build the highest-value systems and wire them into the tools you already use. The first one ships in your first month.
A monthly cadence: new builds, team training, and improvements. Your operations layer compounds instead of going stale.
Recent work
A sample of recent builds. Named case studies and client results are on the way.
Marketing agency
An AI sales system texts a company’s dormant leads, re-engages the ones worth pursuing, and books qualified meetings onto the sales calendar. Live SMS thread to calendar event.
A dead list turned back into booked calls.
Founder-led product company
Drafts fast, on-brand replies to inbound emails. Questions get answered in minutes, and no lead slips through while the founder is heads-down.
Replies in minutes instead of days.
B2B SaaS, ~50 people
Twelve interviews, a prioritized roadmap with ROI estimates, an AI use policy, and a live executive readout.
The blueprint for where AI pays off first.
Demos
Screen recordings of real systems, walked through by the founder. Unscripted, no slides.
Live build · AI sales system
Watch the reactivation teammate text dormant leads, handle the replies, and book a qualified meeting onto a real sales calendar.
Live build · Email teammate
An email teammate reads a real inbound question, drafts an on-brand reply for approval, and keeps the pipeline moving while the owner is heads-down.
The process · AI Operations Audit
A walkthrough of a finished roadmap: the interviews, the prioritized builds with ROI math, and the AI use policy your team actually follows.
Hayden Enloe · FounderWho is behind it
Groundwork AI is led by Hayden Enloe, who holds a master’s in Information Systems and builds practical AI automations for small and mid-sized teams. Work with Groundwork and you get a founder who stays close to the work: in your operations, accountable for what ships, and invested in seeing it pay off.
The approach is simple. An honest diagnosis instead of a sales pitch, the path that is actually right for you, and systems you own. The goal is to give your team back the hours it loses to work that software should be doing.
Ways to work together
Every engagement is scoped to your size and your goals, so we land on pricing together on a quick call. One rule governs every recommendation: the build has to be worth more than it costs, and cost less than the hire it replaces. If it will not, we will tell you. And if your system is not performing in 60 days, we work on it free until it is.
Diagnose
Not sure where AI fits? We map your workflows and find the highest-ROI place to start, before you build a thing.
Build
Put one painful, repetitive workflow on autopilot. We build it, wire it into your tools, and keep it running and improving.
Partner
Your embedded AI operations partner: a growing team of AI teammates, plus training and strategy, that you can talk to directly.
FAQ
The audit takes two weeks. If you move to a retainer, the first working system ships inside your first month.
Builds start at $2,500 one-time, plus a flat monthly care fee of $1,000 to $1,500 that covers hosting, monitoring, and improvements. Partner retainers run $3,000 to $5,000 a month. Exact numbers depend on the workflow, and we anchor them against what the same work would cost you in salary. If the math does not clearly favor you, we will say so on the call.
Every system is guaranteed. If a build does not do what we agreed, we keep working on it until it does. You own your systems and your data, so you are never locked in.
No. That is the point of working with us. We handle the building and integration, and we train your team on the parts they touch.
Yes. Client-owned data never goes into AI tools without approval, anything client-facing is reviewed by a person, and the audit includes a written AI use policy.
One to two new builds a month, all maintenance, hands-on training, monthly reporting, and advisory. One flat fee, cancel anytime.
Book a free teardown call. Tell us what is eating your team’s time, and we will map what we would build, what it would replace, and what it would save you. No pitch, just a diagnosis.
Not ready to talk? Take the 5-minute AI Readiness Assessment